Rasmussen Web Color Palette
Next: Usage ›Primary Colors
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- Green
- --color-pri-green
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(0,71,18)
- Hex: #004712
-
- Yellow
- --color-pri-yellow
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(238,177,17)
- Hex: #eeb111
-
- Bright Green
- --color-pri-bright-green
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(166,206,57)
- Hex: #a6ce39
Green Tints
-
- Green - 100%
- --color-pri-green
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(0,71,18)
- Hex: #004712
-
- Green - 80%
- --color-pri-green--80
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(51,108,65)
- Hex: #336C41
-
- Green - 60%
- --color-pri-green--60
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(102,145,113)
- Hex: #669171
-
- Green - 40%
- --color-pri-green--40
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(153,181,160)
- Hex: #99B5A0
-
- Green - 20%
- --color-pri-green--20
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(204,218,208)
- Hex: #CCDAD0
-
- Green - 10%
- --color-pri-green--10
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(230,237,231)
- Hex: #E6EDE7
Yellow Tints
-
- Yellow - 100%
- --color-pri-yellow
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(238,177,17)
- Hex: #eeb111
-
- Yellow - 80%
- --color-pri-yellow--80
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(241,193,65)
- Hex: #F1C141
-
- Yellow - 60%
- --color-pri-yellow--60
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(245,208,112)
- Hex: #F5D070
-
- Yellow - 40%
- --color-pri-yellow--40
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(248,224,160)
- Hex: #F8E0A0
-
- Yellow - 20%
- --color-pri-yellow--20
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(252,239,207)
- Hex: #FCEFCF
-
- Yellow - 10%
- --color-pri-yellow--10
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(253,247,231)
- Hex: #FDF7E7
Bright Green Tints
-
- Bright Green - 100%
- --color-pri-bright-green
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(166,206,57)
- Hex: #a6ce39
-
- Bright Green - 80%
- --color-pri-bright-green--80
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(184,216,97)
- Hex: #B8D861
-
- Bright Green - 60%
- --color-pri-bright-green--60
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(202,226,136)
- Hex: #CAE288
-
- Bright Green - 40%
- --color-pri-bright-green--40
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(219,235,176)
- Hex: #DBEBB0
-
- Bright Green - 20%
- --color-pri-bright-green--20
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(237,245,215)
- Hex: #EDF5D7
-
- Bright Green - 10%
- --color-pri-bright-green--10
- Brand: Rasmussen
- Category: Primary
- RGB: rgb(246,250,235)
- Hex: #F6FAEB
Secondary Colors
-
- Black
- --color-sec-black
- Brand: Rasmussen/APU
- Category: Secondary
- RGB: rgb(0,0,0)
- Hex: #000000
-
- White
- --color-sec-white
- Brand: Rasmussen/APU
- Category: Secondary
- RGB: rgb(255,255,255)
- Hex: #FFFFFF
-
- Dark Gray
- --color-sec-dark-gray
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(65,64,66)
- Hex: #414042
-
- Medium Gray
- --color-sec-medium-gray
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(89,89,89)
- Hex: #595959
-
- Light Gray
- --color-sec-light-gray
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(202,202,202)
- Hex: #cacaca
Dark Gray Tints
-
- Dark Gray - 100%
- --color-sec-dark-gray
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(65,64,66)
- Hex: #414042
-
- Dark Gray - 80%
- --color-sec-dark-gray--80
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(103,102,104)
- Hex: #676668
-
- Dark Gray - 60%
- --color-sec-dark-gray--60
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(141,140,142)
- Hex: #8D8C8E
-
- Dark Gray - 40%
- --color-sec-dark-gray--40
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(179,179,179)
- Hex: #B3B3B3
-
- Dark Gray - 20%
- --color-sec-dark-gray--20
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(217,217,217)
- Hex: #D9D9D9
-
- Dark Gray - 10%
- --color-sec-dark-gray--10
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(236,236,236)
- Hex: #ECECEC
Medium Gray Tints
-
- Medium Gray - 100%
- --color-sec-medium-gray
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(89,89,89)
- Hex: #595959
-
- Medium Gray - 80%
- --color-sec-medium-gray--80
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(122,122,122)
- Hex: #7A7A7A
-
- Medium Gray - 60%
- --color-sec-medium-gray--60
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(155,155,155)
- Hex: #9B9B9B
-
- Medium Gray - 40%
- --color-sec-medium-gray--40
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(189,189,189)
- Hex: #BDBDBD
-
- Medium Gray - 20%
- --color-sec-medium-gray--20
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(222,222,222)
- Hex: #DEDEDE
-
- Medium Gray - 10%
- --color-sec-medium-gray--10
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(238,238,238)
- Hex: #EEEEEE
Light Gray Tints
-
- Light Gray - 100%
- --color-sec-light-gray
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(202,202,202)
- Hex: #cacaca
-
- Light Gray - 80%
- --color-sec-light-gray--80
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(213,213,213)
- Hex: #D5D5D5
-
- Light Gray - 60%
- --color-sec-light-gray--60
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(223,223,223)
- Hex: #DFDFDF
-
- Light Gray - 40%
- --color-sec-light-gray--40
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(234,234,234)
- Hex: #EAEAEA
-
- Light Gray - 20%
- --color-sec-light-gray--20
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(244,244,244)
- Hex: #F4F4F4
-
- Light Gray - 10%
- --color-sec-light-gray--10
- Brand: Rasmussen
- Category: Secondary
- RGB: rgb(250,250,250)
- Hex: #FAFAFA
Usage
‹ Previous: RasmussenGeneral Guidance
Primary Colors
Primary colors serve as a recognizable identifier for the university or brand.
Use the primary colors as the dominant color palette for all university internal and external branded visuals.
Secondary Colors
The secondary colors, combined with black and white, are complementary to our primary colors, but are not recognizable identifiers for the university.
Use the secondary colors to accent and support the primary color palette. They should not be the dominant color in university branded visuals.